May 13, 2013

KFC China sales crash 36% in April on bird flu fears

Sales of fast food giant KFC in China slumped an estimated 36 percent last month, according to parent Yum! Brands, as consumers shunned chicken due to the H7N9 bird flu outbreak in humans.

For Yum overall, which includes other restaurant chains such as Pizza Hut, Chinese same-store sales -- a measure of turnover in established outlets -- fell an estimated 29 percent in April, according to an exchange filing on Friday.

KFC China sales crash 36% in April on bird flu fears - FRANCE 24

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