Sky Deutschland to broadcast adverts directly into train passengers' heads

Sky Deutschland has developed technology to transfer adverts from train windows directly and silently into commuters' heads.Passengers leaning their head against the window will "hear" adverts "coming from inside the user's head", urging them to download the Sky Go app.

http://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/media/10158311/Sky-Deutschland-to-broadcast-adverts-directly-into-train-passengers-heads.html